01. From Lab to LinkedIn: Communication Strategies & Tools for Biosafety Professionals
WebinarThis professional development webinar focuses on helping safety professionals effectively communicate with a range of audiences in and out of the field. Learn how to translate complex safety concepts into clear, engaging messages that resonate with different stakeholders, from public relations or information officers to institutional leadership. Key topics include: developing your professional brand as a safety expert; representing ABSA International and the biosafety profession with credibility; and creating targeted communication strategies for different generations through their preferred media and communication channels. Attendees will also learn to build effective routine communication with PR and PI staff, not just during emergencies and adapting messages for various platforms and audience needs.